Some of the Organizations I Have Worked With













Lisa played a powerful role for our team in how she constructively challenged us and helped prevent us from getting into group think about the competition. She was very effective in getting people to think outside of the box and use the insight from that in very practical ways. She has passion, creativity, drive, flexibility, and a powerful ability to problem solve. She is willing to play whatever role is needed, and is a great mentor because she has been in our shoes and understands the dynamics we face.
Lucy Swift

Director, General Mills

When I took over as President of Sylvan Learning Centers NY DMO advertising co-op, our members believed our existing media plan wasn’t working hard enough, but we lacked the data to inform a change in strategy that we could all agree on. Lisa recommended and supervised a great outside resource that performed a detailed survey of our existing and former customers, and their media usage patterns. The resulting insights into our best customers allowed us to optimize our media mix so that inquiries increased 15%.
Kendra MacLeod

Former President, NYDMA Advertising Co-op, Sylvan Learning Centers





UW CoMotion Logo
WeWork Labs




Over the years that I have worked with Lisa, she has provided outstanding insights and guidance. Whether it was setting the direction for my startup venture, growing the business and building a community following, or developing my exit strategy to sell to a company that could take the brand national, Lisa always helped me focus on a key framework for business analysis and identified points of leverage for success. She’s quick, direct, perceptive, seasoned and resourceful.

Trish May

Founder, Athena Partners

Lisa was very helpful at getting me to focus on the right issues and suggesting appropriate solutions to start-up marketing challenges. Her approach to developing a marketing strategy and choosing the best way to enter a market made sense to me, and moved us from having a sketchy go-to-market plan to having a much better idea of how to get started.
Jeremy Jaech

Serial Entrepreneur and Co-Founder/CEO, SNUPI Technologies

Lisa gave me the perfect advice at the perfect time for my business, challenging me to learn who my customers are and what relationships I need to be cultivating with them.  Her web content strategy gave much-needed form and focus to my content marketing, resulting in 170% growth in year-over-year web traffic and 300% growth in sales.
Steve Churchill

CEO, Urban Worm Company

Non-Profits and Education








I worked with Lisa on three major projects for King County Library System, each of which helped inform our future direction. The Patron Experience Transformation Project helped us identify the most important dimensions of the ideal patron experience. Wayfinding and Facilities Standards projects helped us provide an intuitive “patron path” through our facilities so patrons could easily browse our collection.

Lisa was the consummate professional. She provided background research, creative ideas, collaborative meetings, constant communication, and summarizing documentation. She was a problem solver when presented with obstacles. Most of all, her humor, work ethic, and energy made working with her a delight.

Denise Siers

Director of Public Services, King County Library System

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