Innovate more successfully.
Whether you’re a start-up entering the white space on the map, a Fortune 100 enterprise looking for breakthrough growth, or a visionary non-profit organization seeking to bring fresh vitality to your mission, it sometimes helps to have an experienced partner at your side.
As a strategist, global marketing executive, and consumer insights professional with over 25 years of experience, I love to crack the code on problems that most people run from. Bring me your toughest challenges and, together, we’ll develop world-class innovation that delivers meaningful value.
Sometimes I am asked to serve as an on-demand CMO; other times I’m asked to help on a project basis. I can help you to…
Help at every stage
of the innovation process
In Seattle in January 2018 Amazon opened their Amazon Go store to the public with the very enticing proposition: No lines. No checkout. Removing friction from the shopping process is a strategy that has driven much of Amazon’s online innovation (1-Click ordering,...read more
Hal Conick wrote an enlightening and useful article, How Marketing Can Make Mergers and Acquisitions Easy, in which he referenced the AOL / Time Warner merger. According to Conick, Time Warner executive Ted Turner said the transaction was “better than sex.” We now...read more
I nearly laughed myself sick when I saw this invitation. According to the organizers, FuckUp Nights is the fastest growing global movement of entrepreneurial people who come together to publicly share failure stories. Thousands of people attend FuckUp Nights each...read more