Want to innovate more successfully?
Whether you’re a start-up entering the white space on the map, a Fortune 100 enterprise looking for breakthrough growth, or a visionary non-profit organization seeking to bring fresh vitality to your mission, it sometimes helps to have an experienced partner at your side.
As a strategist, global marketing executive, and consumer insights professional with over 30 years of experience, I love to crack the code on problems that most people run from. Bring me your toughest challenges and, together, we’ll develop world-class innovation that delivers meaningful value.
I provide help at every stage of the innovation process.

Identify Unmet Needs
Uncover insights that lead to breakthrough opportunities
Build Compelling Solutions
Design products, services, and experiences that delight
Go to Market
Apply the right go-to-market strategies and tactics
Accelerate Performance
Understand what's working, what's not, and help you pivot accordingly
Eureka Moments
Amazon One: Hmmm
In September 2020 Amazon introduced Amazon One, a new innovation to make everyday activities effortless. Photo credit: Amazon As I noted in my previous customer experience report on Amazon Go, removing friction from the shopping process is a strategy that has...
Black Dot – Helping Black Entrepreneurs Thrive in Seattle
I am always excited to discover new entrepreneur communities in Seattle. So I was thrilled to learn about Black Dot. Black Dot is a startup community hub that serves current and aspiring black entrepreneurs in Seattle’s Central District, also known as Africatown....
Brand Collaborations that Rock (or, In This Case, Rap)
Developing brand collaborations with outside partners is a tried and true method for established brands looking to demonstrate relevance and broaden appeal to new audiences. The best are truly innovative. Baby Got Back – Sir Mix-A-Lot Rocks Benaroya Hall I recently...
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