Want to innovate more successfully?

Whether you’re a start-up entering the white space on the map, a Fortune 100 enterprise looking for breakthrough growth, or a visionary non-profit organization seeking to bring fresh vitality to your mission, it sometimes helps to have an experienced partner at your side.

As a strategist, global marketing executive, and consumer insights professional with over 30 years of experience, I love to crack the code on problems that most people run from. Bring me your toughest challenges and, together, we’ll develop world-class innovation that delivers meaningful value.

I provide help at every stage of the innovation process.

identify unmet marketing needs

Identify Unmet Needs

Uncover insights that lead to breakthrough opportunities

develop compelling solutions

Build Compelling Solutions

Design products, services, and experiences that delight

go to market strategies and tactics

Go to Market

Apply the right go-to-market strategies and tactics

accelerate market performance

Accelerate Performance

Understand what's working, what's not, and help you pivot accordingly

Eureka Moments

Amazon One:  Hmmm

Amazon One: Hmmm

In September 2020 Amazon introduced Amazon One, a new innovation to make everyday activities effortless. Photo credit:  Amazon   As I noted in my previous customer experience report on Amazon Go, removing friction from the shopping process is a strategy that has...

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