by lisafernow | Apr 3, 2020 | Branding and Brand Identity, COVID-19 Marketing, Customer Experience, Marketing Strategy, Targeting, Value Proposition
The world has changed and marketing during COVID-19 must change too. “Getting through a trying year – but not without scars.” This note card never fails to crack me up. It seems especially appropriate now. For those of you who are early in your...
by lisafernow | Mar 2, 2020 | Collaboration, COVID-19 Marketing, Startups
For those of you remotely collaborating during Coronavirus I wanted to share a new innovation with you. Vibe digital whiteboard. This past January I was at WeWork Labs to present to a group of maritime startups. Just before I stood up to speak, my sponsor Elizabeth...
