by lisafernow | Apr 3, 2020 | Branding and Brand Identity, COVID-19 Marketing, Customer Experience, General Posts, Marketing Strategy, Targeting
“Getting through a trying year – but not without scars.” This note card never fails to crack me up. It seems especially appropriate now. For those of you who are early in your careers you may not have had to live through a period like this before. ...
by lisafernow | Sep 29, 2017 | Entrepreneurial Marketing, General Posts, Innovation, Marketing Strategy, Targeting
University of Washington Entrepreneur in Residence, Derek Streat, had a daughter who suffered from a rare medical condition. After spending thousands of hours researching her condition and finding it frustrating to have to sift through all the databases for the exact...
